CAR GUYS VS BEAN COUNTERS
When Bob Lutz got into the auto business in the early 1960s, CEOs knew that if you captured the public’s imagination with innovative car design and top quality craftsmanship, the money would follow. The “car guys” held sway, and GM dominated with bold, creative leadership and iconic brands like Cadillac, Buick, Pontiac, Oldsmobile, GMC, and Chevrolet. But then GM’s leadership began to put their faith in numbers and spreadsheets. Determined to eliminate the “waste” and “personality worship” of the bygone creative leaders and maximize profitability, management got too smart for its own good. With the bean counters firmly in charge, carmakers, and much of American industry, lost their single-minded focus on product excellence and their competitive advantage. Decline soon followed. In 2001, General Motors hired Lutz out of retirement with a mandate to save the company by making great cars again. As Vice Chairman, he launched a war against the penny-pinching number-crunchers who ran the company by the bottom line, and reinstated a focus on creativity, design, and cars and trucks that would satisfy GM customers. After emerging from bankruptcy in 2009, GM is finally back on track thanks in part to its embrace of Lutz’s philosophy with acclaimed new models like the Chevrolet Volt, Cadillac CTS, Chevrolet Equinox, and Buick LaCrosse. Lutz’s common-sense lessons, combined with a generous helping of fascinating anecdotes, will inspire readers in any industry. As he writes “It applies in any business. Shoemakers should be run by shoe guys, and software firms by software guys, and supermarkets by supermarket guys. With the advice and support of their bean counters, absolutely, but with the final word going to those who live and breathe the customer experience. Passion and drive for excellence will win over the computer-like, dispassionate, analysis-driven philosophy every time.”
5 in stock
|Dimensions||20 x 14 x 2 cm|
Returns and Exchanges
There are a few important things to keep in mind when returning a product you purchased.You can return unwanted items by post within 7 working days of receipt of your goods.
- You have 14 calendar days to return an item from the date you received it.
- Only items that have been purchased directly from Us.
- Please ensure that the item you are returning is repackaged with all elements.
Ship your item back to Us
Firstly Print and return this Returns Form to:
30 South Park Avenue, San Francisco, CA 94108, USA
Please remember to ensure that the item you are returning is repackaged with all elements.
For more information, view our full Returns and Exchanges information.
- The means to replace self-limiting habits with new behaviors that foster smart thinking
- An understanding of the mind itself as well as memory
- The ability to define and solve problems by finding and applying relevant knowledge
- Ways to present and process information effectively
Material Girl . . . Immaculate sexpot . . . Superstar . . . Mother . . . Kabbalah enthusiast . . . For three decades she has defied categorization. . . . She remains one of our greatest living pop icons.Here is the groundbreaking biography that finally solves the mystery at the heart of Madonna's chameleonlike existence. Drawing upon scores of candid interviews with producers, musicians, collaborators, lovers, and friends, Lucy O'Brien's Madonna: Like an Icon explores the complex personality and legendary drive that have made Madonna the most famous female pop artist of our time. From her mother's premature death to Madonna's dynamic arrival on the New York club scene, from "Like a Virgin" to Evita and beyond, every stage of this dazzling star's life and career is brilliantly illuminated—the stereotypes deconstructed, the lies exposed, the artist examined, the legend celebrated.
- An easy-to-use nutrition counter covering more than 3,000 foods, broken down by their anti-aging nutrients
- Mouth-watering recipes to revitalize the body and soul
- How to shop, how to eat, what to look for to achieve optimum health and maximize your quality of life in later years
- Fun, easy-to-understand definitions for words in every letter of the alphabet.
- Silly cartoons make definitions really stick.
- A humorous approach encourages kids to let loose with language, experiment and have fun.
- 384 pages of laughter & learning.
- And more! There are hours of fun words and their meanings to explore with your kids.